Kenya: Press Releases: Orange World Mobile Portal Launched

Wednesday, 01 July 2009

Nairobi, 30 June 2009 --- A WAP (wireless application protocol) portal that will enable Orange Mobile subscribers’ internet access has been launched today by Telkom Kenya. Orange World, the fastest WAP portal in the local market, is an online gateway offering subscribers news, sports, games, listings, travel information and entertainment while on the move. Telkom Kenya confirmed that for the next one month, Orange Mobile subscribers will access the service for free with no price increase on a user’s monthly tariff. After this period Orange will determine price levels from customer usage patterns with added value being some free content. With this new offering Telkom Kenya which is the first truly integrated operator in the country providing innovative and affordable products and services in the telecommunication industry, has proven its intent to ensure that these services are accessible to a wider network of subscribers through affordable pricing.Jean-Michel Chanut, Head of Marketing and Strategy, is confident that WAP-enabled phone handsets will usurp current handsets as must-have gadgets: "This will probably even be the next must-have playground accessory. Our service will be affordable and phone handset prices will probably experience a substantial price drop in the next few months." To connect to Orange World, a user requires a WAP or internet enabled phone with an Orange RUIM card. The user then launches the browser application and selects home which then enables them to surf all available content as they normaly would on the web. Orange World content is categorized as follows:  Info categories for news, sports and economy; fun categories for ring tones, wallpapers ad animations, videos, Java games, love test matches, horoscopes, jokes, weather; tools categories for pharmacies, administration, embassies, airlines companies, hotels, banks, pray hours, travel agencies, car rental, emergencies, car rental, emergency numbers, hospitals and my page categories; for price for various contents. Commenting on the revolutionary initiative, Telkom Kenya CEO, Mickael Ghossein said: ‘This new service falls in line with our strategy for the next three or four years, where we are looking at being the leader in the areas we are strong and that includes broadband services.” Comments (0) Subscribe to this comment's feed Write comment Show/Hide comment form Name Email Title Comment smaller | bigger Subscribe via email (Registered users only) I have read and agree to the Terms of Usage. Add Comment